ad:tech Survey: Best and Worst Online Tactics, Budget Plans for 2008 - The Diigo Meta page

• 22 May 08
  

  Joe Grigsby

  Viral marketing and advertising on mobile phones, online video sites and virtual worlds are gaining the attention of marketers, many of whom are being encouraged by agencies to increase budgets, or allocate budgets for the first time, to those tactics

  mobile trends charts

• 13 Mar 08
  

  francesca casadei

  Among the ad types rated by marketers as having the lowest ROI in 2007 were rich media ads (only 7% said it delivered a strong ROI), banner ads (cited by 10%), and pop-ups and pop-unders - awarded the “worst Web ad of 2007″: No marketer said it provid

  advertising behavioural contextual search seo sem 2007 2008 research trends

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