This link has been bookmarked by 1 people . It was first bookmarked on 21 Jan 2008, by Bill H.
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21 Jan 08
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Improving the customer experience, making it easier to do business, reducing operating costs
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Implemented between December 2004 and January 2006, the Personal Deposit Account (PDA) Paper Statements project was a make-or-break initiative for a new business architecture implemented throughout Royal Bank
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It was designed to improve the experience that the bank delivers to clients through the innovative use of technology.
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The first test for this new architecture was to improve communications with RBC’s personal-deposit clients, and particularly to reduce the amount of paper they receive.
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RBC produced and mailed more than 60 million statements to personal-deposit account customers every year
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Customers with more than one account received multiple, separate mailings.
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Clients can choose to sign up at www.rbcroyalbank.com to receive electronic statements
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Through an “electronic filing cabinet” capability, clients can store images of statements and cheques in an electronic archive for up to seven years.
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