The Best Headlines Are Not Just Written For Google or Digg : Instigator Blog - The Diigo Meta page

• 29 Mar 07
  

  Chrys R

  digg google writing news

• 

  Anders Tunold Kråkenes

  
  Be Descriptive.The biggest headline mistake is not being descriptive enough. If I don’t have an idea about the subject of your blog post from reading the headline, there’s a very good chance I won’t read it. Don’t worry if your post titles end u

  writing blogging english

  • • Be Descriptive. The biggest headline mistake is not being descriptive enough. If I don’t have an idea about the subject of your blog post from reading the headline, there’s a very good chance I won’t read it. Don’t worry if your post titles end up being longer. Many people seem to go for 2-3 word titles, which are very hard to make descriptive.
     
    • Use Powerful Words. A headline is a sales pitch. Every blogger is a salesperson, and your headline is the best tool you’ve got. Engaging, powerful words draw readers in. Think: Top, Free, How, Secret, You. Think about action words that encourage people to do something.
     
    • Be Personal. People need to feel like you’re speaking directly to them. Being more personal in a headline can help. An example: 5 Phrases You Never Want To Hear In A Presentation. Not 5 phrases someone else doesn’t want to hear, but 5 phrases YOU don’t want to hear. I’m talking to you.
     
    • Be Bold. More than the use of powerful, engaging words, being bold is about taking a stand with your headline. The headline is the perfect place to state an opinion. It’s the perfect place to make it clear that you’ve just written the BEST post ever on your subject matter. Be brave and claim ownership of something great.
     
    • Ask Questions. Question headlines work because they draw people in to get an answer. It’s a great format for a headline, but the same tips above still apply. Make the question as engaging, brazen, powerful and descriptive as possible. And answer it in your post…

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