This link has been bookmarked by 39 people . It was first bookmarked on 29 Jun 2008, by brent gg.
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08 Jan 09
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15 Dec 08
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This phenomenon, known as source amnesia, can also lead people to forget whether a statement is true. Even when a lie is presented with a disclaimer, people often later remember it as true.
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A false statement from a noncredible source that is at first not believed can gain credibility during the months it takes to reprocess memories from short-term hippocampal storage to longer-term cortical storage.
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campaign strategists
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In one study, a group of Stanford students was exposed repeatedly to an unsubstantiated claim taken from a Web site that Coca-Cola is an effective paint thinner. Students who read the statement five times were nearly one-third more likely than those who read it only twice to attribute it to Consumer Reports (rather than The National Enquirer, their other choice), giving it a gloss of credibility
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ideas can spread by emotional selection, rather than by their factual merits, encouraging the persistence of falsehoods about Coke - or about a presidential candidate.
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But by repeating a false rumor, they may inadvertently make it stronger.
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In the same study, however, when subjects were asked to imagine their reaction if the evidence had pointed to the opposite conclusion, they were more open-minded to information that contradicted their beliefs. Apparently, it pays for consumers of controversial news to take a moment and consider that the opposite interpretation may be true.
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"the best test of truth is the power of the thought to get itself accepted in the competition of the market."
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05 Aug 08
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30 Jun 08
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Katie DayRe the quirky way in which our brains store memories - and mislead us along the way. The brain does not simply gather and stockpile information as a computer's hard drive does.
cognitive_science articles memory imported_from_delicious brains
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Eighteen percent of Americans think the sun revolves around the earth. False beliefs are everywhere, and efforts to dispel misinformation are more difficult than one would expect because of quirky way our brains store memories and continue to mislead us.
international_herald_tribune sam_wang sandra_aamodt memory source_amnesia misremembering neuroscience linkingthinking assimilating delicious_import
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29 Jun 08
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Douglas KarrI believe politicians and marketers have recognized this for years, but here's a solid discussion on 'misremembering'.
Bookmarks Array brain psychology science memory neuroscience politics philosophy
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dimitrispanIdeas can spread by emotional selection, rather than by their factual merits, encouraging the persistence of falsehoods
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