Brands Partner With Consumers Online - eMarketer - The Diigo Meta page

• 17 Apr 08
  

  Tris Hussey

  emarketer onlinemarketing brandmarketing

  • Enthusiasm for advertising around user-generated content is more than experimental. It is based on a sense that consumer media tastes are changing. Nearly seven out of 10 online marketers surveyed by iMedia Connection in February 2008 said that they thought traditional media would lose dollars to user-generated content.

Page Comments

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  Tris Hussey on 2008-04-17
  This chart is important for all SM people

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