eMarketer says that 32% of online adults use social networks at least once a month and that the figure will grow to nearly 50% by 2011. Among teens, usage is already well over half and will near 85% by 2011. Social nets clearly offer a level of connection that conventional news and information sites don't.
Allan Cattier, Director of the Academic Technology Group at Emory University gave a mind-blowing statistic in his presentation to the Communintelligence Executing Social Media conference in Atlanta last month. He said Emory had surveyed its freshman class and found that more than 80% of the students log on to Facebook 18 or more times a day. Imagine how our institutions will be shaped by this trend in coming years. He also showed a compelling video called "A Vision of Students Today" created by Michael Wesch in collaboration with 200 students at Kansas State University. See below.
Page Comments
Academic Technology Group at Emory University gave a mind-blowing
statistic in his presentation to the Communintelligence Executing Social Media conference
in Atlanta last month. He said Emory had surveyed its freshman class
and found that more than 80% of the students log on to Facebook 18 or more times a day. Imagine how our institutions will be shaped by this trend in coming years. He also showed a compelling video
called "A Vision of Students Today" created by Michael Wesch in collaboration with 200 students at Kansas State University. See below.
Would you like to comment?
Join Diigo for a free account, or sign in if you are already a member.