This link has been bookmarked by 15 people . It was first bookmarked on 04 Nov 2007, by Paul Gillin.
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09 Dec 07
Stephan RidgwayOct 18th 2007 | SAN FRANCISCO
From The Economist print edition -
04 Dec 07
Robyn JayThere's less to Facebook and other social networks than meets the eye
Oct 18th 2007 | SAN FRANCISCO
From The Economist print editionarticle facebook community advertising socialnetworks socialnetworking nswlearnscope07 for:sridgway fromdelicious
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04 Nov 07
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But unlike other networks, social networks lose value once they go beyond a certain size. “The value of a social network is defined not only by who's on it, but by who's excluded,” says Paul Saffo, a Silicon Valley forecaster. Despite their name, therefore, they do not benefit from the network effect. Already, social networks such as “aSmallWorld”, an exclusive site for the rich and famous, are proliferating. Such networks recognise that people want to hobnob with a chosen few, not to be spammed by random friend-requests.
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This suggests that the future of social networking will not be one big social graph but instead myriad small communities on the internet to replicate the millions that exist offline. No single company, therefore, can capture the social graph. Ning, a fast-growing company with offices directly across the street from Facebook in Palo Alto, is built around this idea. It lets users build their own social networks for each circle of friends.
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23 Oct 07
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22 Oct 07
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alex de carvalhoThis suggests that the future of social networking will not be one big social graph but instead myriad small communities on the internet to replicate the millions that exist offline. No single company, therefore, can capture the social graph.
community socialgraph socialnetwork trends umcvj596 mdcsocial
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21 Oct 07
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20 Oct 07
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19 Oct 07
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