This link has been bookmarked by 30 people . It was first bookmarked on 06 Nov 2008, by someone privately.
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17 Nov 08
Peggy GeorgeBlogging tips with a busines focus-To me the first question that needs answering about starting any social media or network activity is that of why - why start a blog? In my post how a blog is born I shared a graphic on the emergence and rise of mass social media. It described in visual form the shift to consumer control, pull, and its network effect. ConversationAgent.com is recognized among the world's top online marketing blogs. Valeria is a Fast Company Expert blogger and a contributor to Marketing Profs Daily Fix, and Marketing 2.0. She is a co-author of The Age of Conversation, a groundbreaking ebook collaboration by 103 of today's top marketing writers.
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16 Nov 08
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Fred DelventhalBlogs allow you to:
* provide topical and relevant information and resources regularly, become an appointment
* receive feedback from your readers and engage them in discussion that are relevant to them
* distribute your content more widely thanks to Google and the larger business community online
They allow your readers and customers to:
* receive regular updates from you when and if they want them
* share the resources and tips you provide with their network
* find you through search thanks to keywords and tags that describe their problem -
08 Nov 08
mojtaba !Today I'm presenting at a local association for small business owners about blogging for your business with Chris Krewson, Executive Editor for Online News, Philly.com, The Philadelphia Inquirer, The Daily News (Chris on Twitter, me on Twitter, just in case you're there). I like the idea of being paired with a journalist, it will keep me on my best writing behavior, verbally. To me the first question that needs answering about starting any social media or network activity is that of why - why start a blog? In my post how a blog is born I shared a graphic on the emergence and rise of mass social media. It described in visual form the shift to consumer control, pull, and its network effect. For businesses especially, people have come to expect that you have a Web presence. But, when they research you or your type of business, they prefer to read what others are saying about you, or they want to see you in action - read how you solve problems, what kind of expertise you have, etc. Sure, newsletters and testimonial ads still get the word out on your good work. They are not going to go away. But they are one way communications - from you to your customers and prospects. Send one too many newsletters by email and they might skip it, or think it's spam even when they granted you permission to send it in the first place (remember to ask). On the other hand, some...
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06 Nov 08
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