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Does Social Software Have a Place in the Enterprise? - The Diigo Meta page

www.cmswire.com/...e-in-the-enterprise-005974.php - Cached - Annotated View

Bertrand Duperrin's personal annotations on this page

bertrandduperrin
Bertrandduperrin bookmarked on 2009-11-08 socialsoftware enterprise2.0 ROI social terminology

"To save time, Byrne took a vote and the audience helped narrow his discussion down to a handful of topics:

* Can social software consistently bring real ROI?
* Will the social software marketplace consolidate?
* Should we socialize existing applications or invest in new social software?"

  • I take the no side on this with the exception of certain scenarios," he said of social software consistently bringing ROI.
  • Similarly, another audience member mentioned treating social software as a separate entity is where the problem lies. Someone else suggested differentiating between two different architectures: is the business process correct for a 'webified' experience? 

    • Several comments from the audience made it more than clear that there's something funky going on with our terminology. We were reminded of several current issues:

      • 'Social' makes a lot of people automatically think Facebook. What we need is something more professional sounding. 
      • Many companies have a policy to block social applications, as they associate them with nothing more than wasting time. 

This link has been bookmarked by 1 people and liked by 1 people. It was first bookmarked on 08 Nov 2009, by Bertrand Duperrin.

  • 08 Nov 09
    bertrandduperrin
    Bertrand Duperrin

    "To save time, Byrne took a vote and the audience helped narrow his discussion down to a handful of topics:

    * Can social software consistently bring real ROI?
    * Will the social software marketplace consolidate?
    * Should we socialize existing applications or invest in new social software?"

    socialsoftware enterprise2.0 ROI social terminology

    • I take the no side on this with the exception of certain scenarios," he said of social software consistently bringing ROI.
    • Similarly, another audience member mentioned treating social software as a separate entity is where the problem lies. Someone else suggested differentiating between two different architectures: is the business process correct for a 'webified' experience? 
    • 1 more annotations...

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