This link has been bookmarked by 126 people . It was first bookmarked on 07 Mar 2016, by William Gunn.
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06 May 17
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media landscape
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our journalism industry
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the public sphere
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almost without us noticing and certainly without the level of public examination and debate it deserves
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virtual reality
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live video
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technical capability
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bots
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artificially intelligent news
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instant messaging
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chat apps
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putting the future of our publishing ecosystem into the hands of a few, who now control the destiny of many.
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Social media hasn’t just swallowed journalism, it has swallowed everything
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political campaigns
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banking systems
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even government and security
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personal histories
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the leisure industry
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retail
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portal
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heralds
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contingent
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subsidiary
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uneconomic venture
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First, news publishers have lost control over distribution.
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took over
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platforms
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opaque
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algorithms
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entrants
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premise
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have built their presence on the
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that they are working within this system, not against it.
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Second, the inevitable outcome of this is the increase in power of social media companies.
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have become extremely powerful in terms of controlling who publishes what to whom, and how that publication is
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monetized
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curation
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plurality
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at a stroke
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anti-trust
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anomalies
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sort out
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this
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mobile revolution
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foster
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is spent on a social media app
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And at the moment the reach of Facebook is far greater than any other social platform.
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chunk
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get some kind of news from Facebook
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40 percent of US adults overall consider Facebook a source of news.
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recap
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The competition to become such an app is intense
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keep your users within an app
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so move to a measurement of audience engagement rather than scale.
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horsemen
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apocalypse
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torrid
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beneficiaries
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of trending material on the platform to tell complete stories about events.
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aggregation
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enticed
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invidious
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Effectively, the already very small share of mobile digital advertising publishers might be getting independently from mobile is potentially cut out
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immune
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weighing down
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intrusive
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three alternatives
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One is to push even more of your journalism straight to an app like Facebook and its Instant Articles where ad blocking is not impossible but harder than at the browser level.
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The second option is to build other businesses and revenues away from distributed platforms.
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prerequisites
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affinity
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In a world where content is highly distributed, this is far harder to achieve than when it is tied to packaged physical products
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shortfall
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The third is, of course, to make advertising that doesn’t look like advertising at all, so ad blockers can’t detect it.
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advertorial
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hybrids
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and then they publish them to all those people who have previously “liked” or shared other material from that publisher.
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The logical answer reached by many publishers to much of this is to invest in their own destination apps
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compliant
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The critical balance between destination and distribution is probably the hardest investment decision traditional publishers have to make right now.
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traffic
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technology capacity
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production capacity
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stay afloat
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high-risk
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You lose control over your relationship with your readers and viewers, your revenue, and even the path your stories take to reach their destination.
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algorithms
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sort through the important and recent and popular
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we have little or no insight into how each company is sorting its news
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unregulated field
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having a new class of technically able, socially aware, financially successful, and highly energetic people
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staid
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entrenched
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But we ought to be aware, too, that this cultural, economic, and political shift is profound
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gain equal access to
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regulation
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functioning democracy
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engineering
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thus far
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leveled
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cherry-picked
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sidestepped
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nascent
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we will see a more significant shift of production costs follow, particularly around technology and advertising sales.
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reintermediation
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democratized
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producing news is likely to become a nonprofit pursuit rather than an engine of capitalism.
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radically
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hyperdistribution
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inclusion
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10 Nov 16
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We are seeing massive changes in control, and finance, putting the future of our publishing ecosystem into the hands of a few, who now control the destiny of many
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Social media hasn’t just swallowed journalism, it has swallowed everything
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First, news publishers have lost control over distribution.
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Second, the inevitable outcome of this is the increase in power of social media companies
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Because of the revolution in mobile, the amount of time we spend online, the number of things we do online, and the attention we spend on platforms has exploded
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the most significant chunk of our time is spent on a social media app. And at the moment the reach of Facebook is far greater than any other social platform.
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People are increasingly using their smartphones for everything
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in particular social and messaging apps
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The competition to become such an app is intense
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if as a publisher your alternative to going onto a distributed platform is to make money through mobile advertising, anyone on an iPhone can now block all ads and their invidious tracking software
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push even more of your journalism straight to an app like Facebook and its Instant Articles where ad blocking is not impossible but harder than at the browser level
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build other businesses and revenues away from distributed platforms
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to make advertising that doesn’t look like advertising at all, so ad blockers can’t detect it
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Publishers are reporting that Instant Articles are giving them maybe three or four times the traffic they would expect
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You lose control over your relationship with your readers and viewers, your revenue, and even the path your stories take to reach their destination
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For this to happen, there has to be at least some agreement that the responsibilities in this area are shifting
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they are rather alarmed that this is the outcome of their engineering success
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they have cherry-picked the profitable parts of the publishing process and sidestepped the more expensive business of actually creating good journalism
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unless social platforms return a great deal more money back to the source, producing news is likely to become a nonprofit pursuit rather than an engine of capitalism
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09 Nov 16
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07 Nov 16eurekalai
Facebook as a social media is making impact both on the positive and negative sides.
isomassign4 cllaiaa isom1090Fall2016 facebook social media media
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06 Nov 16
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02 Sep 16
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31 Aug 16Antoine Dupin
Facebook is eating the world https://t.co/cT3SZuk9b0 https://t.co/gvMSgm1oTC
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27 Aug 16
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t has swallowed political campaigns, banking systems, personal histories, the leisure industry, retail, even government and security.
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wo significant things have already happened that we have not paid enough attention to:
First, news publishers have lost control over distribution.
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The more your users are within your app, the more you know about them, the more that information can then be used to sell advertising, the higher your revenues.
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which will rapidly grow their mobile audiences, Apple announced it would allow ad-blocking software to be downloaded from its App store.
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The third is, of course, to make advertising that doesn’t look like advertising at all, so ad blockers can’t detect it. This used to be called “advertorial” or “sponsorship,”
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02 May 16
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28 Apr 16
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24 Apr 16
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20 Apr 16francisporti6904
Something really dramatic is happening to our media landscape, the public sphere, and our journalism industry, almost without us noticing and certainly without the level of public examination and debate it deserves. Our news ecosystem has changed more...
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18 Apr 16
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mnagarajanias
Something really dramatic is happening to our media landscape, the public sphere, and our journalism industry, almost without us noticing and certainly without the level of public examination and debate it deserves. via Pocket
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11 Apr 16
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08 Apr 16
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lity—virtual reality, live video, artificially intelligent news bots, instant messaging, and chat apps.
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stem into the hands of a few, who no
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05 Apr 16
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Social media hasn’t just swallowed journalism, it has swallowed everything.
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Now the news is filtered through algorithms and platforms which are opaque and unpredictable.
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First, news publishers have lost control over distribution.
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Social media and platform companies took over what publishers couldn’t have built even if they wanted to. Now the news is filtered through algorithms and platforms which are opaque and unpredictable.
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Second, the inevitable outcome of this is the increase in power of social media companies.
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reach of Facebook is far greater than any other social platform.
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fierce
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“four horsemen of the apocalypse”—Google, Facebook, Apple, and Amazon (five if you add in Microsoft)
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It is very good news that well-resourced platform companies are designing systems that distribute news.
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three alternatives for commercial publishers
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push even more of your journalism straight to an app like Facebook and its Instant Article
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The second option is to build other businesses and revenues away from distributed platforms. Accept that seeking a vast audience through other platforms is not only
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not helping you but actively damaging your journalism,
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Even in the handful of cases where subscription is working, it is often not making up the shortfall in advertising.
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Instant Articles are giving them maybe three or four times the traffic they would expect
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31 Mar 16
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30 Mar 16
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29 Mar 16
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28 Mar 16
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25 Mar 16
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24 Mar 16
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19 Mar 16
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18 Mar 16
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17 Mar 16
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- People are increasingly using their smartphones for everything.
- They do it mostly through apps, and in particular social and messaging apps, such as Facebook, WhatsApp, Snapchat, and Twitter.
- The competition to become such an app is intense. Competitive advantage for platforms relies on being able to keep your users within an app. The more your users are within your app, the more you know about them, the more that information can then be used to sell advertising, the higher your revenues.
So let’s recap:
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16 Mar 16
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The reintermediation of information, which once looked as though it was going to be fully democratized by the progress of the open Web, is likely to make the mechanisms for funding journalism worse before they get better.
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unless social platforms return a great deal more money back to the source, producing news is likely to become a nonprofit pursuit rather than an engine of capitalism.
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15 Mar 16Xiao Cui
Something really dramatic is happening to our media landscape, the public sphere, and our journalism industry, almost without us noticing and certainly without the level of public examination and debate it deserves. Our news ecosystem has changed more...
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14 Mar 16
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Social media hasn’t just swallowed journalism, it has swallowed everything. It has swallowed political campaigns, banking systems, personal histories, the leisure industry, retail, even government and security
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Google, Apple, Facebook, Amazon, and even second order companies such as Twitter, Snapchat and emerging messaging app companies, have become extremely powerful in terms of controlling who publishes what to whom
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the most significant chunk of our time is spent on a social media app
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keep your users within an app. The more your users are within your app, the more you know about them, the more that information can then be used to sell advertising
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advertising that doesn’t look like advertising at all, so ad blockers can’t detect it. This used to be called “advertorial” or “sponsorship,” but now is known as “native advertising,”
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we have little or no insight into how each company is sorting its news. If Facebook decides, for instance, that video stories will do better than text stories, we cannot know that unless they tell us or unless we observe it. This is an unregulated field. There is no transparency into the internal working of these systems.
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Greg Linch
.@emilybell on the increasingly newsophagic tendencies of our social media giants - https://t.co/ZsTvAxBaik via @cjr
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12 Mar 16
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11 Mar 16Steven Knight
.@emilybell looks at how Facebook has swallowed journalism https://t.co/970H2LPmDL via @cjr
— Steven Knight (@plan3t_t3ch) March 11, 2016 -
Boris Schapira
"Social media hasn’t just swallowed journalism, it has swallowed everything. It has swallowed political campaigns, banking systems, personal histories, the leisure industry, retail, even government and security. The phone in our pocket is our portal to the world. I think in many ways this heralds enormously exciting opportunities for education, information, and connection, but it brings with it a host of contingent existential risks."
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Facebook is eating the world
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10 Mar 16
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There is a far greater concentration of power in this respect than there ever has been in the past. Networks favor economies of scale, so our careful curation of plurality in media markets such as the UK, disappears at a stroke, and the market dynamics and anti-trust laws the Americans rely on to sort out such anomalies are failing.
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Mat Loup
Something really dramatic is happening to our media landscape, the public sphere, and our journalism industry, almost without us noticing and certainly without the level of public examination and debate it deserves. Our news ecosystem has changed more...
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Mark Valentine
Something really dramatic is happening to our media landscape, the public sphere, and our journalism industry, almost without us noticing and certainly without the level of public examination and debate it deserves. Our news ecosystem has changed more...
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Wessel van Rensburg
"Facebook is Eating the World," Emily Bell in CJR on social media platforms and the new political economy of news https://t.co/PMIm360J3V
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Tom McHale
"Two significant things have already happened that we have not paid enough attention to:
First, news publishers have lost control over distribution.
Social media and platform companies took over what publishers couldn’t have built even if they wanted to. Now the news is filtered through algorithms and platforms which are opaque and unpredictable. The news business is embracing this trend, and digital native entrants like BuzzFeed, Vox, and Fusion have built their presence on the premise that they are working within this system, not against it.
Second, the inevitable outcome of this is the increase in power of social media companies.
The largest of the platform and social media companies, Google, Apple, Facebook, Amazon, and even second order companies such as Twitter, Snapchat and emerging messaging app companies, have become extremely powerful in terms of controlling who publishes what to whom, and how that publication is monetized." -
09 Mar 16jungehaie
"To be sustainable, news and journalism companies will need to radically alter their cost base."
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Social media hasn’t just swallowed journalism, it has swallowed everything.
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Networks favor economies of scale, so our careful curation of plurality in media markets such as the UK, disappears at a stroke, and the market dynamics and anti-trust laws the Americans rely on to sort out such anomalies are failing.
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It is very good news that well-resourced platform companies are designing systems that distribute news. But as one door opens, another one is closing.
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We need regulation to make sure all citizens gain equal access to the networks of opportunity and services they need. We also need to know that all public speech and expression will be treated transparently, even if they cannot be treated equally. This is a basic requirement for a functioning democracy.
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Even if you think of yourself as a technology company, you are making critical decisions about everything from access to platforms, the shape of journalism or speech, the inclusion or banning of certain content, the acceptance or rejection of various publishers.
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Emily Bell is Director at the Tow Center for Digital Journalism at Columbia Journalism School, and Humanitas Visiting Professor in Media 2015-16 at the The Centre for Research in the Arts, Social Sciences and Humanities at the University of Cambridge.
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Mela Eckenfels
The End of News as We Know It by @emilybell https://t.co/NAZJhO3FKX https://t.co/ZqWe3ITJ1x
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08 Mar 16
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Caterina P.
This is a high-risk strategy: You lose control over your relationship with your readers and viewers, your revenue, and even the path your stories take to reach their destination.
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benayers
.@emilybell looks at how Facebook has swallowed journalism https://t.co/YFYPIlwBwz via @cjr
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we only use four or five of those apps every day, and of those apps we use every day, the most significant chunk of our time is spent on a social media app.
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The temptation for publishers to go “all in” on distributed platforms, and just start creating journalism and stories that work on the social Web, is getting stronger.
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n imagine we will see news companies totally abandoning production capacity, technology capacity, and even advertising departments, and delegating it all to third-party platforms in an attempt to stay afloat.
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high-risk strategy
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ose control over your relationship with your readers and viewers, your revenue, and even the path your stories take to reach their destination.
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With billions of users and hundreds of thousands of articles, pictures, and videos arriving online everyday, social platforms have to employ algorithms to try and sort through the important and recent and popular and decide who ought to see what. And we have no option but to trust them to do this.
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little or no insight into how each company is sorting its news.
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no transparency into the internal working of these systems.
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the controls of important parts of our public and private lives to a very small number of people, who are unelected and unaccountable.
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To be sustainable, news and journalism companies will need to radically alter their cost base.
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news media companies
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As this shift happens, posting journalism directly to Facebook or other platforms will become the rule rather than the exception
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vast range of devices and platforms
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Even maintaining a website could be abandoned in favor of hyperdistribution
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The distinction between platforms and publishers will melt completely.
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Emily Bell is Director at the Tow Center for Digital Journalism at Columbia Journalism School,
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distinction between platforms and publishers will melt completely
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What happens to the current class of news publishers is a much less important question than what kind of a news and information society we want to create and how can we help shape this.
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Thomas Mrazek
Stefan Plöchinger bei Facebook: "Das fasst die aktuellsten Herausforderungen für den Journalismus ganz gut zusammen. (Geht indes auch um Google, Apple, Amazon.)"
Journalismus Online-Journalismus Medienwandel Analyse Facebook Amazon Google Apple Soziales Netzwerk Vortrag
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07 Mar 16sarah hartley
"One is to push even more of your journalism straight to an app like Facebook and its Instant Articles where ad blocking is not impossible but harder than at the browser level. As one publisher put it to me, “We look at the amount we might make from mobile and we suspect that even if we gave everything straight to Facebook, we would still be better off.” The risks, though, in being reliant on the revenue and traffic from one distributor, are very high.
The second option is to build other businesses and revenues away from distributed platforms. Accept that seeking a vast audience through other platforms is not only not helping you but actively damaging your journalism, so move to a measurement of audience engagement rather than scale." -
alex gamela
"We need regulation to make sure all citizens gain equal access to the networks of opportunity and services they need. We also need to know that all public speech and expression will be treated transparently, even if they cannot be treated equally. This is a basic requirement for a functioning democracy."
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William Gunn
RT @dangillmor: As @emilybell explains, publishers who pour their work into Facebook are making stunningly short-sighted move: https://t.co…
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