Online Video Ads: Just Wait - The Diigo Meta page

• 16 Jul 07
  

  Jackie

  ads data emarketer online report videos

  • Even at $4.3 billion, spending on video ads would account for just $1 of every $10 of Internet advertising.
  • Television advertising is expected to top $46.3 billion in 2011
  • more online video ads will offer rewards in exchange for the user's time
  • Potential payoffs may include free content, games, coupons, or ways for users to personalize commercials
  • 77% of users find video ads intrusive.

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