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Izea, formerly called Pay Per Post, is readying a Twitter ad platform called Sponsored Tweets that will offer Twitter users the option of sending their followers messages about brands and products. Twitterers will get paid based either on the number of clicks they receive or on a flat fee per Tweet.
Users will set their rates and Izea advertisers will select participants for their campaigns. Sponsored Tweets is set to launch in about a month, according to Ted Murphy, Izea's CEO.
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