This link has been bookmarked by 10 people . It was first bookmarked on 21 Mar 2007, by Mr Maher.
-
26 Sep 11
-
American companies did not mass produce TVs until after World War II.
-
1953, two-thirds of American homes had at least one TV
-
The presidential election of 1952 was the first time that a candidate for president made use of television advertising. Eisenhower used 15- and 30-second spots produced by Baton, Barton, Derstein, and Osbourne. You'll recall that Bruce Barton, a founder of this firm, had earlier sold Jesus in his book, The Man Nobody Knows.
-
The growing impact of television and the rise of youth culture led many social critics to charge that America was becoming homogenized, conformist society
-
-
23 Sep 11
-
1949, Americans purchased 250,000 sets every month
-
1953, two-thirds of American homes had at least one TV
-
The presidential election of 1952 was the first time that a candidate for president made use of television advertising.
-
By the 1960 presidential campaign, television had become so central to people's lives that many observers blamed Nixon's loss to John F. Kennedy on his poor appearance in the televised presidential debates
-
becoming homogenized, conformist society
-
growing impact of television
-
-
29 Mar 11
-
Americans often associate the 1950s with a series of powerful cultural symbols: the "American Dream" meant a home in the suburbs, job security in a large corporation, and a new car every few years. Other symbols also defined middle-class success: Muzak, Marilyn Monroe, and television. Americans of both generations were eager to pursue the politics of tranquility, best represented by President Dwight D. Eisenhower.
-
In large part, the "American Dream" was supported by expanded military investment. The federal government increased military spending after the "fall" of China and the Korean War. Companies that had never been involved in the military came to see the Department of Defense as their best customer. By the mid-1950s, there were over 40,000 defense contractors working for the federal government. By the 1960s, more than half of all government expenditures went to the military. By the 1970s, the Department of Defense had more economic assets than the 75 largest corporations in America. With so many people depending directly on companies supported by the Department of Defense, a number of social critics charged that the United States had established a permanent wartime economy. Indeed, when an economic recession struck in 1956, President Eisenhower responded by allocating more money to defense, not by supporting public works projects as Roosevelt had done. At the end of his second term, Eisenhower, himself, warned Americans that the growing relationship between defense contractors and the federal government posed a threat. In this 1961 farewell address, he coined the term "military-industrial complex."
-
-
28 Feb 11
Joe St. JamesThe 1950's: The Cold War and the Affluent Society. n.d. Web. 24 February 2011. <http://us.history.wisc.edu/hist102/lectures/lecture24.html>.
-
05 Mar 10
-
09 Feb 09
-
07 Apr 07
-
02 Feb 07
Would you like to comment?
Join Diigo for a free account, or sign in if you are already a member.