This link has been bookmarked by 16 people . It was first bookmarked on 16 Aug 2007, by eyal matsliah.
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11 Sep 07
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01 Sep 07
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The content that users contribute explicitly to Web 2.0 sites is the small fraction that is visible above the surface. 80% of what matters is below, in the dark matter of implicitly-contributed data.
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In many ways, the defining moment of the Web 2.0 revolution was Google's invention of PageRank, the realization that every link on the World Wide Web was freighted with hidden meaning: a link is a vote about the importance of a site. Understanding those votes, and the relative importance of the sites that were voting, gave better search results than merely studying the web pages themselves.
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No one would characterize Google as a "user generated content" company, yet they are clearly at the very heart of Web 2.0. That's why I prefer the phrase "harnessing collective intelligence" as the touchstone of the revolution. A link is user-generated content, but PageRank is a technique for extracting intelligence from that content. So is Flickr's "interestingness" algorithm, or Amazon's "people who bought this product also bought...", Last.Fm's algorithms for "similar artist radio", ebay's reputation system, and Google's AdSense.
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21 Aug 07
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19 Aug 07
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16 Aug 07
James Corbettdefined Web 2.0 as "the design of systems that harness network effects to get better the more people use them." Getting users to participate is the first step. Learning from those users and shaping your site based on what they do and pay attention to is 2
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