This link has been bookmarked by 38 people . It was first bookmarked on 26 Oct 2008, by Chuck Brands.
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Benjamin JörissenAny web application is a cloud application in the sense that it resides in the cloud. Google, Amazon, Facebook, twitter, flickr, and virtually every other Web 2.0 application is a cloud application in this sense.
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Any web application is a cloud application in the sense that it resides in the cloud. Google, Amazon, Facebook, twitter, flickr, and virtually every other Web 2.0 application is a cloud application in this sense.
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Sam Bachertbackground information on cloud computing - deserves further reading
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Ideally, the user's data becomes more valuable because it is in the same space as other users' data. This is why a listing on craigslist or ebay is more powerful than a listing on an individual blog, why a listing on amazon is more powerful than a listing on Joe's bookstore, why a listing on the first results page of Google's search engine, or an ad placed into the Google ad auction, is more valuable than similar placement on Microsoft or Yahoo!.
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When attractive profits disappear at one stage in the value chain because a product becomes modular and commoditized, the opportunity to earn attractive profits with proprietary products will usually emerge at an adjacent stage.
I believe strongly that open source and open internet standards are doing the same to traditional software. And value is migrating to a new kind of layer, which we now call Web 2.0, which consists of applications driven not just by software but by network-effects databases driven by explicit or implicit user contribution.
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Dennis MO'Reilly explains the relationship (if any) between Web 2.0 and cloud computing
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Robyn JayA couple of months ago, Hugh Macleod created a bit of buzz with his blog post The Cloud's Best Kept Secret. Hugh's argument: that cloud computing will lead to a huge monopoly. Of course, a couple of weeks ago, Larry Ellison made the opposite point, arguing that salesforce.com is "barely profitable", and that no one will make much money...
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Martin LindnerCloud computing, at least in the sense that Hugh seems to be using the term, as a synonym for the infrastructure level of the cloud as best exemplified by Amazon S3 and EC2, doesn't have this kind of dynamic.
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Monopoly issues aside, could you imagine such a company? We wouldn't be talking about a multi-billion dollar business like today's Microsoft or Google. We're talking about something that could feasibly dwarf them. We're potentially talking about a multi-trillion dollar company. Possibly the largest company to have ever existed.
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Jack ParkSo here's the real trick: cloud computing is real. Everything is moving into the cloud, in whole or in part. The utility layer of cloud computing will be just that, a utility, without outsized profits.
But the cloud platform, like the software platform before it, has new rules for competitive advantage. And chief among those advantages are those that we've identified as "Web 2.0", the design of systems that harness network effects to get better the more people use them. -
fncplnThe problem with this analysis is that it doesn't take into account what causes power laws in online activity. Understanding the dynamics of increasing returns on the web is the essence of what I called Web 2.0. Ultimately, on the network, applications wi
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Instead, through something that Clayton Christensen calls "the law of conservation of attractive profits," value migrated elsewhere, from hardware to software, from IBM to Microsoft
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Understanding the dynamics of increasing returns on the web is the essence of what I called Web 2.0. Ultimately, on the network, applications win if they get better the more people use them.
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I believe strongly that open source and open internet standards are doing the same to traditional software. And value is migrating to a new kind of layer, which we now call Web 2.0, which consists of applications driven not just by software but by network-effects databases driven by explicit or implicit user contribution.
So when Larry Ellison says that cloud computing and open source won't produce many hugely profitable companies, he's right, but only if you look at the pure software layer. This is a lot like saying that the PC wouldn't produce many hugely profitable companies, and looking only at hardware vendors! First Microsoft, and now Google give the lie to Ellison's analysis. The big winners are those who best grasp the rules of the new platform.
So here's the real trick: cloud computing is real. Everything is moving into the cloud, in whole or in part. The utility layer of cloud computing will be just that, a utility, without outsized profits.
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James UrquhartThe Tim O'Reilly response to Hugh McCleod that triggers Nick Carr's excellent counter arguments. Again, this will be an interesting debate to follow in the coming week or two.
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