The Paradox of Self-Promotion with Social Media | PandemicBlog - The Diigo Meta page

• 03 Dec 08
  

  Ha Yush

  d at Mixx whose ratio is more like 1:2. He submits his own stuff all the time and no one seems to care.

  socialmedia

• 02 Oct 08
  

  Mike Fruchter
• 20 Aug 08
  

  Dwight Lubrin
  • Alter-ego: Although I do not use this method, I would be remiss if I did not include it here. Many people would suggest that, in the beginning, you can circumvent the paradox of self-promotion by creating a secondary account for yourself on social sites that cannot be traced back to you. While this practice is exceedingly common, and many still recommend this solution, I think it is becoming increasingly obsolete. In addition, it violates the terms of service of many of these sites. The biggest downside though, is that having two accounts on the same site spreads you time and attention. You should be focusing on building one respected user, and the attention required to nurse a second user could be better used elsewhere. An alter-ego may be fun to test with, but don’t rely on it as your primary way to self-promote.
• 21 Feb 08
  

  Hans De Keulenaer

  bookmarking pandemicblog self-promotion social media

  • I assert that self-promotion is vital to the launch of any new social media endeavor. Whether a marketer or an individual, whether starting a blog or making videos, you have to be your own #1 fan and evangelist. There are plenty of people out there who will love your content, but you have to help them notice it. There is nothing wrong with this, and don’t let anyone tell you otherwise. However, there are some things you can do to help obfuscate the paradox and take those vital steps to gaining a foothold in the wild west of the internet.

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