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The BBC's Inma Gil in Mexico City says the disappearance of the man known as "Diego the boss" has sparked all sorts of speculation in a country ravaged by drug related violence.
Some local media reported he had been kidnapped, others that he had been killed.
cesar_albarr on 2010-05-16Manuel Espino, leader of the PAN, Mexico's conservative party, twitted that Diego Fernandez de Ceballos, the politician who is missing, had been killed. He later said sorry and admited the information was not confirmed/true. But was it? Twitter's immediacy can put politicians in the spotlight even if that is not their intention.