Coca-Cola's Social Media Happiness Ambassadors to Visit 206 Countries - The Diigo Meta page

• 23 Oct 09
  

  ifarmer Farmer

  ambassador wom

• 22 Oct 09
  

  Marcus Goodyear

  • Coca-Cola is looking for a few brand ambassadors themselves.

    
    

    The Coca-Cola variety, however, are on a mission to find happiness in the 206 different countries that sell Coca-Cola products across the world.

  • Their duty is to engage with local denizens and uncover what makes them happy, openly document and share their experiences online, and complete tasks in each country as determined by online voters.
  • 1 more annotations...
  • • one of the most unique and involved social media marketing and travel campaigns we’ve ever seen.

Would you like to comment?

Join Diigo for a free account, or sign in if you are already a member.