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Matthew NiederbergerWhen I tell people that I am a user experience designer, I usually get a blank stare. I try to follow it up quickly by saying that I make stuff easy and pleasurable to use. That’s the repeatable one-liner, but it’s a gross oversimplification and isn’t doing me any favors.
The term “user experience” or UX has been getting a lot of play, but many businesses are confused about what it actually is and how crucial it is to their success.
I asked some of the most influential and widely respected practitioners in UX what they consider to be the biggest misperceptions of what we do. The result is a top 10 list to debunk the myths. Read it, learn it, live it. -
furlmember_4747The term "user experience" has been getting a lot of play, but many businesses are confused about what it actually is and how crucial it is to their success.
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“I’ve had clients tell me not to worry about what their strategy is,” he says, “because why would a designer care about that? UX is more than just skin deep.”
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“Interface is a component of user experience, but there’s much more,”
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while usability is important, its focus on efficiency and effectiveness seems to blur the other important factors in UX, which include learnability and visceral and behavioral emotional responses to the products and services we use.” Not everything has to be dead simple if it can be easily learned, and it’s critical that the thing be appealing or people might never interact with it in the first place.
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anja c. wagnerUX in komprimierter Form
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“There are a set of business objectives that are needing to be met—and we’re designing to that, as well,” he explains. “We just can’t always do what is best for the users. We have to try to make sure that we are presenting an overall experience that can meet as many goals and needs as possible for the business and the users.”
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As user experience designers we have to find the sweet spot between the user’s needs and the business goals, and furthermore ensure that the design is on brand
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It is the process.
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we need to keep listening and iterating.
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Martin Lindnerwhat ux is NOT ...
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“User experience design isn’t a checkbox,
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“It’s about how we live. It’s about everything we do; it surrounds us.”
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Addison TomasicWhen I tell people that I am a user experience designer, I usually get a blank stare. I try to follow it up quickly by saying that I make stuff easy and pleasurable to use. That’s the repeatable one-liner, but it’s a gross oversimplification and isn’t doi
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It’s not uncommon to confuse “user experience” with “user interface” — after all it’s a big part of what users interact with while experiencing digital products and services. But the UI is just one piece of the puzzle.
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“Most [clients] expect experience design to be a discrete activity, solving all their problems with a single functional specification or a single research study. It must be an ongoing effort, a process of continually learning about users, responding to their behaviors, and evolving the product or service.”
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Graham SmithThe term “user experience” has been getting a lot of play, but many businesses are confused about what it actually is and how crucial it is to their success.
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Johann RichardWhen I tell people that I am a user experience designer, I usually get a blank stare. I try to follow it up quickly by saying that I make stuff easy and pleasurable to use. That’s the repeatable one-liner, but it’s a gross oversimplification and isn’t doi
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