Reznor made the albums available at five different prices, including a free download, without any advance publicity. His marketing campaign, such as it is, consisted of a terse announcement on his
nin.com Web site. On Wednesday, he reported 781,917 transactions, including free and paid downloads and orders of physical product. A $300 box set sold out of 2,500 copies within a day. Nine of the 36 songs were made available as a free download. The complete set also was available as a $5 download, a $10 double-CD and a $75 set with bonus visual content.
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