This link has been bookmarked by 8 people . It was first bookmarked on 15 Dec 2006, by Jackie.
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15 Dec 06
Lynne BGateHouse Media is rolling out Creative Commons licenses covering nearly all of the 121 dailies and weeklies they own in Massachusetts. (Most restrictive - require attribution, noncommercial, no derivs, but it's a big step, regardless.)
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user-generated content.
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one of three actions
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greater openness
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They’re words that creepy marketeers use. They imply something to be commodified, harvested, taken advantage of. They’re words I used to hear a lot while doing community consulting, and always by people who wanted to make, or save, a buck.”
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Three of the most successful efforts to wrap an online community around a traditional news organization websites have something in common: the news organizations that sponsored them are now software companies.
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Wicked Local currently uses a blog/community platform package created by Prospero Technologies.
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open source content management framework Zope
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This license is often called the “free advertising” license because it allows others to download your works and share them with others as long as they mention you and link back to you, but they can’t change them in any way or use them commercially.
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where commercial software was used to open up the site to user-submitted content, GateHouse is using the open-source web framework Zope as the backbone for the TownOnline operations
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GateHouse’s move towards open source, open licensing, and open conversations is the biggest experiment to date in whether a media company with open source ambitions can walk hand in hand with Wall Street.
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GateHouse, which went public in October, saw its stock rise 20 percent in the first day of trading: investors were clearly treating GateHouse like an internet stock, not a newspaper play
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Sharing content, letting non-professionals submit content, and connecting with a global network of open-source tinkerers reveal a picture of a firm that’s open to the wide world of the web.
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Kennedy worries that user-generated content may mean fewer newsroom job
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main objective is to move the sites firmly into the two=way web.
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Higher traffic, and higher search engine rankings build a site’s ability to make money on online ads.
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Getting a boost in traffic from weblogs may have an impact on online advertising revenue, and links from weblogs also have an impact on how high a site’s pages appear in search results from search engines such as Google.
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GateHouse’s decision to CC license its content may be a response to the cut-and-paste world of weblogs, which frequently quote and point to newspaper stories.
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This removes the middle man of asking, because now it’s explicitly stated that free non-commercial use is permitted
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For newspapers to give up copyright is a remarkable step
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kanterI don’t know of any other newspaper or any MSM site for that matter, publishing under CC - groundbreaking
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