This link has been bookmarked by 11 people . It was first bookmarked on 26 Dec 2007, by Lisa Damast.
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26 Jan 11
B.L. Ochman@jbell99 a exec at Ogilvy wrote a strategic blog post on Social Media, if you're in the industry you should read http://tinyurl.com/3x9rj3
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15 Nov 08
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24 Mar 08
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04 Jan 08
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03 Jan 08
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26 Dec 07
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24 Dec 07
Joseph ThornleyWhile there is no industry standard on measurement, there are many ways to demonstrate how to measure social media programs both for optimization purposes and final judgement.
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Kawika HolbrookJohn Bell from Olgilvy 360 explains what to do after you've completed a needs assesment and value statement.
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23 Dec 07
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