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entrepreneur.venturebeat.com/...-rejected-by-an-angel-investor - Cached - Annotated View

Gary Edwards's personal annotations on this page

garyedwards
Garyedwards bookmarked on 2009-11-04 vc venture-capital entrepreneurship angels

(Editor’s note: Jason Cohen is founder of Smart Bear Software. He contributed this column to VentureBeat.)I’ve started three companies, and now I’m an angel investor. So I’ve been on both sides of the table.

There are lots of good articles out there about pitching, and surely everyone who pitches me has read some of them. Still, a few problems appear over and over again. If you’ve ever had to sort through resumes and cover letters, you’ve seen this effect: People tend to have the same misconceptions and therefore make the same mistakes.

What follows are four problems I see all the time, each of which makes me roll my eyes and sometimes even terminate the conversation early:
... Be dismissive of the competition. (Don't!!)
..... Have five-year projections. (Forget it!)
..... Gloss over your strategy for customer acquisition. (Don't!, this is important)
....... Do what you think you “should” do instead of what feels right. (Stick with your gut!)

  • (Editor’s note: Jason Cohen is founder of Smart Bear Software. He contributed this column to VentureBeat.)


    I’ve started three companies, and now I’m an angel investor. So I’ve been on both sides of the table.

  • Be dismissive of the competition.
  • Have five-year projections.
  • Gloss over your strategy for customer acquisition.
  • Do what you think you “should” do instead of what feels right.

This link has been bookmarked by 11 people . It was first bookmarked on 04 Nov 2009, by Navin Parray.

  • 05 Nov 09
  • 04 Nov 09
    hagure
    Terry McCall

    What follows are four problems I see all the time, each of which makes me roll my eyes and sometimes even terminate the conversation early.

    startup business marketing entrepreneurship vc funding

  • garyedwards
    Gary Edwards

    (Editor’s note: Jason Cohen is founder of Smart Bear Software. He contributed this column to VentureBeat.)I’ve started three companies, and now I’m an angel investor. So I’ve been on both sides of the table.

    There are lots of good articles out there about pitching, and surely everyone who pitches me has read some of them. Still, a few problems appear over and over again. If you’ve ever had to sort through resumes and cover letters, you’ve seen this effect: People tend to have the same misconceptions and therefore make the same mistakes.

    What follows are four problems I see all the time, each of which makes me roll my eyes and sometimes even terminate the conversation early:
    ... Be dismissive of the competition. (Don't!!)
    ..... Have five-year projections. (Forget it!)
    ..... Gloss over your strategy for customer acquisition. (Don't!, this is important)
    ....... Do what you think you “should” do instead of what feels right. (Stick with your gut!)

    vc venture-capital entrepreneurship angels

    • (Editor’s note: Jason Cohen is founder of Smart Bear Software. He contributed this column to VentureBeat.)


      I’ve started three companies, and now I’m an angel investor. So I’ve been on both sides of the table.

    • Be dismissive of the competition.
    • 3 more annotations...