This link has been bookmarked by 2 people . It was first bookmarked on 05 Jun 2008, by Nele Noppe.
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08 Apr 10
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people may feel more confident and knowledgeable when they have specific facts and stories from media to add to conversation
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media dependency(
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The media dependency theory states that the more dependent an individual is on the media for to fulfill needs, the more significant the media becomes to that person
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Dependency on a certain medium is influenced by the number sources open to an individual.
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05 Jun 08
Nele Noppe# Diversion — a media text which provides an escape from reality. When a media text temporarily partially covers one's senses. For example playing a video game.
# Personal relationships — People create personal relationships with the characters in a media text, they start to feel they know them. This can become dangerous if people start to trust them as well, for example if one trusted a news reporter too much they may take everything they say at face value and not question it, this trust could then be abused.
# Personal identity — When a person creates part of their own identity from things they find attractive in people from media texts, for example someone may have a haircut because they liked the look of a similar one in a magazine. This can go a long way in shaping people and people's ideas of values, norms, ideologies and fashions.
# Surveillance — the audience gain an understanding of the world around them by consuming a media text, for example print and broadcast news.
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