This link has been bookmarked by 17 people . It was first bookmarked on 03 Apr 2006, by someone privately.
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02 May 14
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etailing strategy of selling a large number of unique items with relatively small quantities sold of each—usually in addition to selling fewer popular items in large quantities.
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19 Mar 10
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12 Feb 09
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We sold more books today that didn't sell at all yesterday than we sold today of all the books that did sell yesterday.
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The total volume of low popularity items exceeds the volume of high popularity items.
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15 Apr 07
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19 Jan 07
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In many cases the infrequent or low-amplitude events—the long tail, represented here by the yellow portion of the graph—can cumulatively outnumber or outweigh the initial portion of the graph, such that in aggregate they comprise the majority.
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The long tail is the colloquial name for a long-known feature of statistical distributions (Zipf, Power laws, Pareto distributions and/or general Lévy distributions ). The feature is also known as heavy tails, power-law tails, or Pareto tails. Such distributions resemble the accompanying graph. In these distributions a high-frequency or high-amplitude population is followed by a low-frequency or low-amplitude population which gradually "tails off." In many cases the infrequent or low-amplitude events—the long tail, represented here by the yellow portion of the graph—can cumulatively outnumber or outweigh the initial portion of the graph, such that in aggregate they comprise the majority.
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In these distributions a high-frequency or high-amplitude population is followed by a low-frequency or low-amplitude population which gradually "tails off." In many cases the infrequent or low-amplitude events—the long tail, represented here by the yellow portion of the graph—can cumulatively outnumber or outweigh the initial portion of the graph, such that in aggregate they comprise the majority.
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14 Jan 07
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22 Nov 06
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23 Sep 06
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The Long Tail: Why the Future of Business is Selling Less of More
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We sold more books today that didn't sell at all yesterday than we sold today of all the books that did sell yesterday.
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The key factor that determines whether a sales distribution has a Long Tail is the cost of inventory storage and distribution.
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18 Aug 06
Janos FodorIn these distributions a high-frequency or high-amplitude population is followed by a low-frequency or low-amplitude population which gradually "tails off"
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10 Jul 06
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03 Feb 06
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