This link has been bookmarked by 2 people . It was first bookmarked on 16 Jul 2008, by Tara McGowan.
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16 Jul 08
Tara McGowanGreat blog on The Brain and the Internet, how they are similar, how they interact with one another and how they are coming to shape and define one another. Harvard
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We are forgetful, reactionary, emotional and spontaneous; we make educated guesses.
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Businesses that focus on sparse data and educated guesses will have a paradoxical advantage.
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humans take short cuts and make educated guesses because we don’t have perfect memories. And that is what is possible on the Internet.
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The Internet is in the early stages of development, call it a baby brain. Websites are proliferating; users are coming online in droves. But eventually the Internet will mature, stop growing and may even shrink.
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Using links as a proxy for relevance works well for Google and for the brain.
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we have entered a world where the rich always get richer and the popular girl becomes prom queen.
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Google’s algorithms are mimicking the brain’s need to clear out the clutter and find the good stuff.
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Its hardware is a complex network of computers; its software a complex network of websites. There is a lot we can learn from the brain and it can tell us where the Internet is headed next.
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ust as there is no particular reason for this lump inside our heads to appreciate fine wines and music, cry, laugh, reason, love, daydream, and aspire to greater things, there is no reason why silicon or some other fundamental substance (maybe even carbon some day), could not be coaxed into creating something similar.
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I see in cyberspace a replication of biological growth itself, like the evolutionary growth of the brain of an insect, or an animal or even a human being.
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13 Jul 08
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