Twelve best practices for online customer communities | Enterprise Web 2.0 | ZDNet.com

This link has been bookmarked by 33 people . It was first bookmarked on 26 Jul 2008, by Mike Fruchter.

07 Oct 09

samuel bausson
community managers socialmedia fonctions *blog
21 Jul 09

Lianne Morgan
customer communities best practices web2.0 communities community
Hutch Carpenter
What can we learn from these success stories and a rapidly emerging set of business practices? Quite a bit as it turns out. I’ve taken as as many lessons learned as possible from the available outcomes of customer community efforts, as well as my hands-on experiences, and the synthesis forms the list that you see below.

customer communities best practices
16 Mar 09

Marc Buyens
enterprise 2.0 communities
03 Mar 09

Fabian Prieto
- Web-based customer community
- customer communities often sprout up on the initiative of passionate customers
11 Feb 09

Johannes Baeck
What then is the secret formula for building successful communities for your customers?

community web2.0 bestpractice brand
05 Feb 09

Lawrence Liu
01 Feb 09

Miguel Membrado
Very interesting article from Dion Hinchcliffe about new 2.0 customer communities. To read

communities web2.0 enterprise2.0 entreprise2.0 communities2.0 crm community
04 Dec 08

Theresaljm Maves
communities
26 Nov 08

Mike Nall
Dion Hinchcliffe on leveraging the convergence of IT and the next generation of the Web.

a1 platform
29 Sep 08

Alex Todd
web2.0 socialnetworks socialnetworking socialmedia tips bestpractices blog mycomments imported delicious
19 Sep 08

Monica Rivero
| Enterprise Web 2.0 | ZDNet.com

socialNetworks
- Web-based customer community
- garnering an active community of users successfully is still more art than science at the moment
- 28 more annotations...
- - Best Practices for Online Customer Communities
  - good relationship with at least a few key leaders
  - truly free rein to serve itself
  - ecommending competitor’s products
  - venting zone for customer’s complaints
  - thrive through open conversation
  - social architecture of your customer community and not the technology,
  - Active community management is essential.
  - Measuring success
  - Unique visitors
  - often cited community metric
  - visitor count or community size.
  - traditional Web analytics
  - communities come in many forms
  - motivations, expectations, participation styles, conversational modes, and desired user experience
  - atest “unofficial” news is exchanged
  - non-hierarchical contact
  - co-development of ideas and outcomes.
  - Deep involvemen
  - oint communities
  - grow linearly
  - different model such as a social network instead of discussion forums (or vice versa.)
  - organic growth models
  - giving up some control of the community to the community itself is the surest
  - allowing like-minded individuals to self-organize into sub-groups,
  - mposing artificial rules that are counter to natural social inclinations
  - prevent natural communities
  - community fatigue
15 Sep 08

Mike Parks
communities portals
05 Sep 08

Chuck Brands
18 Aug 08

Richard Fahey
communities community web2.0 best practice e2.0 collaboration
07 Aug 08

Howard Rheingold
What then is the secret formula for building successful communities for your customers? Certainly there are well known success stories to examine for clues.

online_community
05 Aug 08

russdev
to-read company social networks communities. toread
Peter Efland
Very interesting article from expert Dion Hinchcliffe on Online Customer Communities, including cases stories and examples.

web2.0 community socialmedia FOC08
04 Aug 08

Emanuele Quintarelli
zdnet.com web2.0 community online communities enterprise 2.0 dion hinchcliffe best practices 2008 customer communities
31 Jul 08

Xavier Bartholome
customer communities enterprise2.0
30 Jul 08

tweetmarks
29 Jul 08

Jipsa de Groot
One of the more significant Web 2.0 trends in business this year has been the advent of the Web-based customer community, where groups of like-minded individuals focus around a brand or a set of product and services come together and interact online.

community communities social_networks delicious_20091226
Paul Sweeney
some great comments on the difference between a web based community and a customer community.

socialcrm web2.0 community
28 Jul 08

Lynne Jones
Dion Hinchcliffe summarises the above. Encourages comments

web2.0 enterprise2.0 social bestpractices socialnetworking techniques casestudies
Workcolab .
26 Jul 08

Mike Fruchter
zdnet.com