This link has been bookmarked by 13 people . It was first bookmarked on 07 Nov 2008, by Wanda NYT.
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20 Nov 08
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CaroCreating a successful business requires effective persuasion. This study shows that great persuasion sometimes occurs when people don’t expect it. This means that you should always be selling—you may persuade people when you least expect it. This is also
twitter science research psychology marketing guykawasaki persuasion socialmedia for:quiverandquill
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16 Nov 08
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George KaoCreating a successful business requires effective persuasion. This study shows that great persuasion sometimes occurs when people don’t expect it. This means that you should always be selling—you may persuade people when you least expect it. This is also
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09 Nov 08
Jody Watsonnions on an issue-in this case, school segregation and whether bussing would \nhelp racial integration. Some time later, study participants returned for \nanother discussion. This time, however, they were divided into pro and con \ngroups. Inside each separated groups, Goethals and Reckman placed a \n"confederate," a person armed with arguments for the opposing viewpoint. The \ngoal was to reverse the groups'
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08 Nov 08
Vicki DavisFascinating Article about how to change people's attitudes.
education learning psychology researcher_thoughtleader professionaldevelopment
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You sure you sure?” It turns out, we’re not sure we’re sure according to the classic 1973 study by Goethals and Reckman.In the study, researchers invited high schoolers to discuss their opinions on an issue—in this case, school segregation and whether bussing would help racial integration. Some time later, study participants returned for another discussion. This time, however, they were divided into pro and con groups. Inside each separated groups, Goethals and Reckman placed a “confederate,” a person armed with arguments for the opposing viewpoint. The goal was to reverse the groups’ outlook.In the end, both confederates successfully reversed the groups’ opinions.
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groups couldn’t accurately recall their original position. Many claimed their previous beliefs were less definite than researchers originally observed.
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07 Nov 08
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06 Nov 08
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