PayChoice, the r-button and the Mine! are all open and non-proprietary tools that will empower customers to relate to sellers in ways that were not possible before. That will in turn create an environment in which countless new businesses can grow. Those businesses will succeed because of those free and open tools. Not by selling them. Just like countless other businesses have succeeded because of the Net and the half-million free and open source code bases (plus open stardards and protocols), that now populate the technology world.
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