Six Million More Seniors Using the Web than Five Years Ago | Nielsen Wire

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21 May 12

Mary Yang
seniors email
- December 10, 2009
- e-mail, sharing photos, social networking, checking out the latest news and weather
- With 88.6 percent of seniors, checking personal e-mail was the No. 1 online activity performed in the last 30 days. Viewing or printing online maps and checking the weather online were the second and third most popular online activities, with 68.6 and 60.1 percent, respectively.
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28 Feb 12

Debra Flood
"Top 10 Online Destinations Visited by People 65+ in November 2009 (U.S., Home and Work)
RANK Site Unique Audience (000) Unique Audience Composition (%)
1 Google Search 10,253 7.7
2 Windows Media Player 8,241 10.9
3 Facebook 7,946 7.2
4 YouTube 7,668 8.4
5 Amazon 5,679 9.3
6 Yahoo! Mail 5,638 7.8
7 Yahoo! Search 5,583 8.7
8 Yahoo! Homepage 5,383 6.8
9 Bing Web 4,510 10.1
10 Google Maps 4,397 8.4
Source: The Nielsen Company "
09 Jan 10

laura malita
statistics research internet elders demographics
05 Jan 10

Jonas Olofsson
While people 65 and older still make up less than 10 percent of the active Internet universe, their numbers are on the rise. In the last five years, the number of seniors actively using the Internet has increased by more than 55 percent, from 11.3 million

web stats nielsen silver consumer us
30 Dec 09

George M
seniors nielsen for:@twitter Delicious
18 Dec 09

Pierre Guillou
seniors web tendances étude
14 Dec 09

Edge Communications, Inc.
peoplemedia
11 Dec 09

Charles Everett
imported nielsen usage research web internet stats trends statistics seniors socialmedia
Tugce Esener
While people 65 and older still make up less than 10 percent of the active Internet universe, their numbers are on the rise. In the last five years, the number of seniors actively using the Internet has increased by more than 55 percent, from 11.3 million

demographics internet usage nielsen
10 Dec 09

web socialmedia search email usage stats
- people 65 and older still make up less than 10 percent of the active Internet universe,
- The No. 1 online destination for people over 65 in November 2009 was Google Search, with 10.3 million unique visitors. Windows Media Player and Facebook were No. 2 and No. 3, with 8.2 million and 7.9 million visitors, respectively. Interestingly, Facebook, which came in at No. 3, ranked No. 45 just a year ago among sites visited by senior citizens.