Andy Brudtkuhl
On Twitter like several other online mediums, success matrix is not merely about page impressions but how engaging your Tweets really are. Traditionally measuring success of blog posts, article in journals or far worse, print media has been tricky. A lot of assumptions have been made, generally more traffic = more engagement. Although with Twitter the process can be more scientific.
Below I’m presenting a way (almost an algorithm) to quantify engagement on Twitter:
getanewbrowser twitter roi
Would you like to comment?
Join Diigo for a free account, or sign in if you are already a member.