This link has been bookmarked by 9 people . It was first bookmarked on 21 May 2008, by Eric Holter.
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04 Aug 08
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31 May 08
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In many cases, an editor would be a great addition to our process as well as, in some cases, a better and more rational investment than a copywriter
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They also tend to pay little attention to the wording for miscellaneous pages, forms, submission messages, pop-up boxes, and so on
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editors expect to start with a pre-existing body of work, and generally enjoy shaping it into something stronger
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They can develop tools, such as style guides, as well as define the site’s tone and voice, and these tools can be distributed to the client’s writers to help them feel more confident about the task before them
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Imagine an editor who can shortcut the SEO process by introducing appropriate keyword density and link titles, all while maintaining a healthy respect for syntax, spelling, and grammar
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someone who is endorsed by your local professional association or who has advanced qualifications in the field (you can find these people through educational institutions who train editors
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29 May 08
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25 May 08
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23 May 08
electrastephA great man once said, “Content precedes design. Design in the absence of content is not design, it’s decoration.”
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21 May 08
Eric HolterSuggestion for fixing the content barrier--employ an experienced editor.
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