“Money and debts seem to be ruling our life,” observes Rúna Björg Gartharsdóttir, a Compacter in Iceland. She explains to Adbusters that she joined the Compact to escape what she calls the “vicious cycle” of consumerism – the chronic overwork to be able to spend more; the social disintegration resulting from overwork; the environmental damage caused by consumer waste; conflict over resources to supply consumer demand. In other words, a myriad of problems loosely bound by the innocent desire for an iPod or a luxury car collection.
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