This link has been bookmarked by 5 people . It was first bookmarked on 20 Apr 2009, by Andy Brudtkuhl.
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Heather AppleLand Rover is the first national brand to execute a national Twitter campaign in a bid to promote its newest models' debuts at the New York Auto Show.
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Andy BrudtkuhlThe appeal to marketers is obvious: It's a cheap way to reach people through their trusted contacts. And Twittad's technology is able to sort its users by geography, demographics and interests, which can both lead to more targeted appeals and, perhaps, prevent Twitter users from feeling under siege by advertisers, a major concern.
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